The Big Book of Words That Sell By Robert W. Bly
The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use by Robert W. Bly
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Book/Novel Author: Robert W. Bly
Book/Novel Title: The Big Book of Words That Sell
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Summary
The language you need to sell and succeed, from Americas top copywriter. Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. Hes been a professional copywriter for nearly forty years and has been named Americas best copywriter. And now hes drawing back the curtain and revealing hundreds of proven words and phrases that can help you: Grab the readers attention. Convey a sense of urgency. Communicate whats special, different, and unique about your product. Boost response with proven time-tested offers. Arouse the readers curiosity. Overcome buyer objections. Announce something new. Move the reader emotionally. Create a perception of superior product value. Give the reader news. And much more. The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: Sell any product or service. Get connections, followers, and friends on social media. Write social media posts and ads that generate more clicks and conversions. Optimize web pages for Google and other search engines. Write e-mails that get higher open and click-through rates. Become a more powerful and persuasive copywriter. Increase web site traffic and conversion. Generate better return from your Call to Actions (CTA).
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